Jessica Babaran | Digital Marketing Strategist

Jessica

Babaran

PAID ADS STRATEGISt

A Quick Background

In 2019, fresh out of college, I embarked on my first business venture—a local food cart company. However, just as I was gaining traction through offline marketing efforts, the pandemic hit, prompting a swift shift of my business focus to the online sphere.

I had to learn digital marketing fast.

Gradually, I grew my social media presence and customer base, even establishing a physical store, but the pandemic persisted and organic traffic just wasn’t enough.

I soon discovered facebook ads.

Facebook ads were a game-changer, way better than traditional marketing methods. I stopped being a victim to blind advertising.

I got super into facebook ads, digging deep into how they work and honing my skills to create killer campaigns. I spent the time figuring out how to make ads that really hit the mark.

Since then, my passion has evolved into a mission: empowering small businesses to achieve six-digit revenue figures solely through the strategic utilization of Facebook ads.

From a local food cart to navigating a pandemic-stricken world, I've seen the transformative power of Facebook ads firsthand.

If you’re ready to take your business to the next level, let’s convert your scrollers into buyers today.

At YCP, I played a key role as an ads strategist for a coaching company, helping to grow its revenue from $300K per year to $1.1M per year. Through extensive messaging tests, events, and offer optimizations, we scaled the business significantly. I'm proud that our successful ads are now continuously used as evergreen campaigns.

This is the stats of our evergreen campaign:

While working with Yorkshire College Planning, I've also gained experience with clients across various industries. I’m passionate about helping business owners gain traction, especially those with innovative products. Check out the client testimonials below to see how I’ve helped small businesses worldwide grow.

Client Testimonials

Louise Co,

UGC Creator

“My business reached 4x return on ad spend because of Jessica. Her skills are unmatched.”

Ron Lyndon,

Trylak Technologies

“Jessica is amazing to work with. I never would have gotten my Facebook ads live without her help. I am looking forward to continuing to work with her. You should definitely work with Jessica if you need help with your Facebook advertising."

Elizabeth Pearson,

The Essential Concierge

"Jessica did a fantastic job of bringing my social media campaign to life. She worked independently and was very responsive to questions. I would highly recommend her."

Three Fun Facts

i was a journalist

My first job when I was in college was writing for the newspaper. Here’s one of the published articles I have where was featured as “main story” on the front page.

My favorite part about making ads is the copy

Facebook algorithm targets your customers based on your ad caption and any text on your photo/video. A great ad is not all about expensive photography and videography. As a former writer, this helps me create great ads!

I love going to the gym.

I’m quite disciplined with my gym routine. This helps me be productive when sticking to a schedule at work and balancing this with my personal life.

my socials

I regularly post tips for small business owners about growing their business through Facebook ads! Click the photos to get redirected to my socials.

Looking forward

to working with you!

Email Address

ICAFELIZE@gmail.com

My Socials